Available for product design roles · Q4 2026

Hi, I'm Gilad Cohen
a product designer.

I design digital products from UX flows to polished interfaces.
6+ years in Product and UI/UX, with 12 years in design overall. I focus on complex products, 0→1 work, redesigns, and design systems, working closely with product and engineering to bring ideas into the product.

Years in UI/UX0
Years in design0
Products0
DomainsFinTech · Web3 · Gaming
BasedRamat Gan
Selected work
Zero-to-oneFinTechAI workflowsWeb3GamingDesign systemsMotionBrand Zero-to-oneFinTechAI workflowsWeb3GamingDesign systemsMotionBrand
Selected work

Four projects worth
talking about.

The work I'd put on the table in a first meeting. Each opens into a full case study: the brief, the decisions, and what shipped.

How I work

How a project actually runs, from brief to shipped UI.

Frame Context
& brief
I dig into the market and the target audience myself. AI helps me synthesize, not decide. Market research
Explore Visual
exploration
I set the visual direction. AI widens the option set before I narrow it. Figma · GPT · Claude
Design UI
systems
Build scalable components, tokens, and interaction patterns. Figma
Prototype Working
prototype
Turn the design into a working prototype with AI, then refine the code by hand. Claude
Ship Ship to
production
Work with engineering to get the design into the product. Vercel · GitHub
About

I design complex products where structure, systems, and visual craft work together.

Gilad Cohen, product designer

I started in graphic design and branding: identity, print, and motion. Six years ago I moved into product. The visual background stayed with me. Type, hierarchy, and color are where I start, not where I finish.

Most of my work has been 0→1 and full redesigns: complex products with dense data, a lot of state, and flows that have to stay legible. I build the design system alongside the screens, so the product stays consistent as it grows.

I use AI to explore ideas and build working prototypes. I don't write code from scratch, but I read it and adjust it until the build matches the design. It is part of the workflow, not the point of it.

I work closely with PMs and engineers, and I am comfortable writing the spec and reviewing the implementation when that is what moves the project. Looking for a full-time product design role, and open to freelance with startups.

2014 · 2019Freelance designerBrand identities, websites, and digital design for startups and businesses.
2019 · 2022Graphic designerClimax Studio. Branding and visual direction, digital and print.
2022 · 2025UI/UX designerNifty Technologies. NFTrade · Centive.
2025 · nowFreelance product designer0→1 products, redesigns, and design systems for startups and founders.